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Webinar: Combine your media database & your newswire to maximize your PR succes
April 21, 2017 @ 12:00 pm - 12:15 pm
In Business Wire’s 15 Minute Experts webinar series, we share a wide range of tips and best practices designed specifically to increase the impact and ROI of your communications programming. You will come away with useful tips that you can use immediately to get even better results (ROI) for your clients.
Business Wire’s next 15 Minute Experts webinar features Michele Putman, vice president of North American Markets at Agility PR Solutions — a media database, monitoring and analytics provider. Learn how to:
- Identify key journalists and influencers for your outreach plans
- Find out what journalists are interested in (and what they’re likely to write about)
- Create a personalized pitch to land that dream story AND
- The role of newswire services in helping maximize visibility and outreach success